Internationalisation of Logistics Systems [electronic resource] :How Chinese and German companies enter foreign markets / by Frank Straube, Michael Bohn, Shihua Ma.
by Straube, Frank [author.]; Bohn, Michael [author.]; Ma, Shihua [author.]; SpringerLink (Online service).
Material type:
BookPublisher: Berlin, Heidelberg : Springer Berlin Heidelberg, 2008.Description: online resource.ISBN: 9783540769842.Subject(s): Engineering | Engineering economy | Business planning | Business logistics | Engineering | Engineering Economics, Organization, Logistics, Marketing | Organization/Planning | Production/LogisticsDDC classification: 658.5 Online resources: Click here to access online | Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| MAIN LIBRARY | TA177.4-185 (Browse shelf) | Available |
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— Internationalisation of Business Activities -- Strategic Objectives of Internationalisation -- Link Between Internationalisation and Logistics -- Challenges and Difficulties in International Logistics -- Logistics Strategies for Entering New Markets -- Conclusion.
Over the past decades the world economy has reached an unprecedented level of global integration. As markets are being liberalised and trade barriers continuously being removed, companies are in an ongoing process of internationalisation. For the internationalisation of business activities, Global Logistics Systems play a significant role. The motivation of this survey is to review companies’ internationalisation procedures from a logistics perspective. What are the challenges of setting up international logistics networks? What are the problems logistics managers must face when entering specific markets? How do managers cope with these challenges to ensure that internationalisation projects will be successful? The research has been undertaken in China and Germany, surveying each country’s companies when going global.
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