How Firms Can Strategically Influence Open Source Communities [electronic resource] :The Employment of ‘Men on the Inside’ / by Viktor Lee.
by Lee, Viktor [author.]; SpringerLink (Online service).
Material type:
BookPublisher: Wiesbaden : Gabler Verlag, 2012.Description: XXI, 193 p. 48 illus., 3 illus. in color. online resource.ISBN: 9783834971401.Subject(s): Economics | Economics/Management Science | Innovation/Technology ManagementDDC classification: 658.514 Online resources: Click here to access online
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Springer eBooksSummary: Firms have discovered that open source (OS) communities can be valuable sources of innovation. However, the access for firms to these communities turned to be intricate. One proven way of how firms can enter OS communities is via their personnel (“men on the inside”). Focusing on firm-sponsored OS communities, Viktor Lee detects the specific functions of MOI and how these individuals influence the community network by applying a comparative case study of two OSS firms. A netnographic and social network analysis of the community interactions of over 12,000 individuals was conducted. He concludes that firms can succeed in integrating a community into the firm’s development process with the help of the MOI.
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| MAIN LIBRARY | HD28-70 (Browse shelf) | Available |
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| HD28-70 Success Factors in Logistics Outsourcing | HF4999.2-6182 Prediction Markets | HD28-70 Patent Filing Strategies and Patent Management | HD28-70 How Firms Can Strategically Influence Open Source Communities | HF5410-5417.5 Cruise Management | HD28-70 A Strategic Fit Perspective on Family Firm Performance | HF4999.2-6182 Inside a Secret Software Laboratory |
Firms have discovered that open source (OS) communities can be valuable sources of innovation. However, the access for firms to these communities turned to be intricate. One proven way of how firms can enter OS communities is via their personnel (“men on the inside”). Focusing on firm-sponsored OS communities, Viktor Lee detects the specific functions of MOI and how these individuals influence the community network by applying a comparative case study of two OSS firms. A netnographic and social network analysis of the community interactions of over 12,000 individuals was conducted. He concludes that firms can succeed in integrating a community into the firm’s development process with the help of the MOI.
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