Marketing research : methodological foundations / Gilbert A. Churchill, Jr., Dawn Iacobucci.
by Churchill, Gilbert A; Iacobucci, Dawn.
Material type:
BookSeries: The Harcourt series in marketing. Publisher: Fort Worth : Harcourt College Publishers, 2002Edition: 8th ed.Description: P, 1006.ISBN: 9789812548719.
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Long Loan | MOMBASA CBD CAMPUS | HF5415.2 .C58 2010 (Browse shelf) | Available | 95327 | |
| Long Loan | NAIROBI CBD CAMPUS | HF5415.2 .C58 (Browse shelf) | Available | 81027 | |
| Long Loan | NAIROBI CBD CAMPUS | HF5415.2 .C58 (Browse shelf) | Available | 81028 |
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| HF5415.135 .K47 Strategic marketing problems : | HF5415.135 .K47 Strategic marketing problems : | HF5415.2 .C58 Marketing research : | HF5415.2 .C58 Marketing research : | HF5415.2 .M35 2016 Marketing research : | HF5415.2 .M46 Sales forecasting management | HF5415.2 .S35 Marketing research : |
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