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Marketing models / Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy.

by Lilien, Gary L; Kotler, Philip; Moorthy, K. Sridhar.
Material type: materialTypeLabelBookPublisher: Englewood Cliffs, N.J. : Prentice-Hall, c1992Description: xv, 803 p. : ill.ISBN: 0135446449 :.Subject(s): Marketing -- ManagementDDC classification: 658.8
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Long Loan MOMBASA CBD CAMPUS
HF5415.13 .L52 1992 (Browse shelf) Available 95883
Long Loan MOMBASA CBD CAMPUS
HF5415.13 .L52 1992 (Browse shelf) C1 Available 95040
Long Loan MOMBASA CBD CAMPUS
HF5415.13 .L52 1992 (Browse shelf) C2 Available 95041
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HF5415.127 .Z96 2004 Renovate before you innovate : HF5415.13 .C533 2007 Supply Chain Management HF5415.13.K64 2009 Marketing Management HF5415.13 .L52 1992 Marketing models / HF5415.13 .L52 1992 Marketing models / HF5415.13 .L52 1992 Marketing models / HF5415.13 .M369 2005 Basic marketing :

Includes bibliographical references (p. 715-776) and indexes..

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