The loyalty effect : the hidden force behind growth, profits, and lasting value / Frederick F. Reichheld with Thomas Teal.
by Reichheld, Frederick F; Teal, Thomas.
Material type:
BookPublisher: Boston, Mass. : Harvard Business School Press, c1996Description: xii, 323 p. : ill.ISBN: 0875844480.Subject(s): Customer relations
| Consumer satisfaction | Job satisfaction | Labor productivity | LoyaltyDDC classification: 658.4 Online resources: Table of Contents
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Long Loan | MOMBASA CBD CAMPUS | HF5415.5 .R438 1996 (Browse shelf) | Available | 126140 |
Includes bibliographical references (p. 311-314) and index.
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