Includes bibliographical references (p. 195-196) and index.

What is corporate social responsibility? The purpose of social responsibility is open to debate / John Mackey ; A left-wing agenda drives the movement for corporate social responsibility / James K. Glassman ; The corporate social responsibility movement responds to real demand for increased accountability / Peter Kinder ; Corporate social responsibility is an enlightened response to the pressures of globalization / The Economist ; Corporate social responsibility should be driven by consumers and markets / Andrew C. Coors and Wayne Winegarden -- How have corporations been impacted by environmental concerns? Green initiatives are not always good for business or the environment / Nick Schultz ; Green initiatives can make firms more profitable / John Lorinc ; A credible green strategy begins with real personal and organizational change / Tim Osborn-Jones ; Some companies are not honest about their environmental records / Phil Mattera ; Climate change is a problem corporate communications professionals must address / Chris Freimond -- Do coporations have a social responsibility to protect human rights? Corporations have a social responsibility to protect human rights / Mary Robinson ; Only strong laws can compel corporations to protect human rights / Cheryl Marihugh ; The UN's framework for business and human rights seeks to fill the governance gap caused by globalization / John Ruggie ; The UN's framework for business and human rights requires too much of corporations / Martin Lipton and Kevin S. Schwartz -- What factors are influencing corporations to behave more responsibly? Voluntary codes of conduct may provide motivation for responsible corporate behavior / Ann Florini ; Voluntary codes of conduct will not make corporations more accountable / Kavaljit Singh ; Some nongovernmental organizations are challenging the rhetoric of the corporate social responsibility movement / Jem Bendell ; Business schools should integrate social responsibility across the curriculum / Elizabeth Armstrong.